Microsoft touts it as a success. Many others, a flop. www.scroogled.com Talk about being aggressive! I wonder if Google will ever counter? Or if they will respond in the way Microsoft did with “I’m a Mac”, which was to stay quiet and act like they didn’t really care.
Great summary article here.
http://blogs.kqed.org/newsfix/2013/03/01/microsoft-calls-off-scroogled-campaign-against-google
I do love the Gmail Man scene with the woman in the office. Hilarious!
Written by Bret Erickson of Passkey Computer Services
http://www.passkeyinc.com @passkeycs